Graphics / Interactivity
------- MULTIMEDIA DEVELOPMENT -------
DESIGNING is about assessing every little detail that most do not even realize exist. It is about forming rich, vivid representations of complex ideas, putting images into action to say everything without having to say anything at all.
My skills in creativity and design enable me to TRANSLATE IDEAS and establish common operational environments and navigate masses through COHESIVE VISIONS with efficiency and efficacy.
"Men are NOT INFLUENCED by events, but rather
by the VIEW THEY TAKE of the events."
--- Albert Ellis, Amercian Psychologist of Human Behavior, 1957
Interactivity Overviews
Campaign Samples
------- COMPREHENSIVE VISUAL ALIGNMENTS -------
A BRAND reaches across and through all audiences and visually leads the user to instantly recognize and trust the source of the information they are consuming.
My focus on branding begins with customizing the smallest details and builds out to pull the user through aligned campaigns that are an INTEGRAL PART of a GREATER VISION and by default, a fluid experience of connecting the individuals to the mission of the information.
Celebrating 100 Years, KANSAS FARM BUREAU ran a year-long campaign for internal stakeholders and external audiences. Every communication component was custom designed to meet the end of year event and meet each individual for their level of interest and involvement.
These products were created for both print and digital uses. The 100 Year Anniversary Timeline was made into an interactive product and also exists as a wall mural in the KANSAS HISTORY MUSEUM.
This project consisted of REBRANDING and restructuring communications for the district office and the 13 individual schools in their unified district. I made assessments of their communication needs for each internal and external audience, wireframed the INFORMATION INFRASTRUCTURE, and visually customized each school while aligning graphics, photo treatments, and user interface activities to provide consistency and familiarity of information and function of digital services.
This effort included a general access information website, social media pages, and branding templates for the DISTRICT OFFICE and ALL 13 SCHOOLS. It also included user specific portals and associated paywall components per every teacher, parent, and student within each school.
Product Detail
Along with the design of numberous books, graphical guides, information graphics, interactive briefings, and multimedia educational products, I provided wireframe analysis and COMPREHENSIVE VISUAL GUIDANCE for optimizing organizational and cross-organizational visual and communication alignment for dynamic media COLLECTION, CREATION, and DISSEMINATION to targeted audiences.
This effort included conceptual operations of universal libraries, AUTOMATION of DIGITAL CONTENT and user-centric input and receipt